emma boyle
GET YOUR RIGHT SIZE EVERY TIME
size support
Product Roles
Emma Boyle : UX/UI Design Lead
Traci Simple : Project Management
Emma Anderson : UI Design
Roberto Doumet Eljuri : Business Development
Diego Herrera : UX Design
Product Responsibilities
We aim to address users frustrations by creating an app that leverages users' detailed body measurements to provide personalized clothing recommendations.
Product Considerations
Based on research we found that many individuals struggle to find clothing online and in person that fits well and enhances their appearance, leading to dissatisfaction and wasted time on returns.
our users frustrations
size
“i am a small sometimes and a large other times”
returns
“i can't stand having to ship back packages”
time
“i hate shopping in person”
accessibility
“finding clothing that is easy to put on is quite difficult”
closet
“i forgot i already had a similar pair of jeans!”
fitting guide
users want to be sure that what they see will fit them or not (online or in-store)
closet stylist
users want to know what they have and how to style them together with advice on future purchases and personal tastes
easy shopping
users mentioned time constraints and the experience at the fitting rooms
with our goal of empowering users to acquire perfectly fitted clothing, we created
OPTIMIZED SHOPPING
TAILORED TO YOUR MEASUREMENTS
YOUR FAVORITE BRANDS CUSTOMIZED TO YOU
MEASUREMENT SUPPORT
WITH PREFERENCES FOR OPTIMIZED FIT
OPTIMIZED SHOPPING
ENSURING YOUR RIGHT SIZE EVERY TIME
ADVANCED FITTING
GIVING YOU AN IN DEPTH LOOK INTO HOW ITEMS WILL FIT YOUR BODY